In the light of the rapidly evolving global environment and a highly interconnected economy, business events like conferences and trade shows remain crucial tools for industries, businesses and professionals, to exchange information and display new and innovative products. Planning and designing endeavors of this type involve a good measure of logistics, imagination and keen observation. This is where EFFECT, an event management service provider of great reputation, is the solution. Recognized for its dedication in presenting quality event services, EFFECT guarantees the processes of both conferences and trade shows and makes a long-lasting impression on attendees.

What is Event Management?

Event management is, therefore, the process of planning and coordinating business events like meetings, conferences, trade fairs etc. An EFFECT GLOBAL as an events company is responsible for planning and managing all elements of their event to deliver it in an efficient and effective way so that the client reaches the objects they want from said event.

This includes coordination of movement, relationship with suppliers, monitoring of finances, advertorial, and supervision on the field.

Ever wondered what EFFECT has to do with event management?

What sets the EFFECT as a company that mainly deals with event management is the fact that it deals with conferences and tradeshows. From the current strategies applied in the management of events of the company, the management applied is client-oriented fundamental to the needs of the organization hosting the event. In order to make the planning process as uncomplicated as possible for the clients, EFFECT offers a full range of services.

Here are some of the key areas where EFFECT excels in event management:

1. Branch: Seminar and Lecture Series I Event: Africa in the New Global Economy I Event Conceptualization and Planning

To start with, the EFFECT actively engages the client to determine the specific objectives of that particular event, type of audience it will attract, and the general theme of the occasion. Whether the event is an illustrious industry assembly or a global trade fair, EFFECT’s team of specialists provide concepts that meet the needs of the said client and the objectives therefore to be accomplished.

The planning stage carries a lot of importance, and EFFECT’s idea of a strict planning framework guarantees that everything being planned will be done so with a considerable amount of care and preparation which will be done in advance. This entails constructing the timing of an event, creating the format for places, and coming up with backup strategies in case of some eventuality.

2. Choosing the Right Location and Developing It

This paper focuses on the selection of venues as one of the most important elements of event management. The location has to be easily accessible, adequately spacious and contain the required amenities as the number of expected participants. EFFECT is also responsible for the process of selecting and contacting venues as well as all the other organizational aspects of the event, including setting up chairs and stage, providing the necessary lighting. 

3. This Report Focuses On:

Trade exhibitions and conferences are a form of business events and their stakeholders are mainly exhibitors and sponsors. EFFECT is doing a very good job of balancing the communication and interaction it has with both to make sure that exhibitors are given all the help they need in terms of organizing their booths and how they navigate the time they have during the course of the event. Be it floor plans, booth designing and shaping, or managing exhibitor registration or even anything else, EFFECT makes sure nothing goes wrong.

4. Marketing and Promotion

Marketing plays an important role in every event, especially when it comes to conference events and trade shows. EFFECT provides full-service marketing solutions for its clientele to enable it reach the targeted marketing segment. This is directing the production of advertisements, publicity and promotions, online marketing and social network promotion, and asking for various types of media coverage to be given to the event.

• 5. On-Site Event Management
• In the D-day, the on-site management team of EFFECT work hand in hand to make sure that the flow of the event is rhythmed without hindrances. Some of what EFFECT does include arranging for the various vendors to supply the materials needed, registering the attendees among other services. This way, its team of professionals ensures that the timetable is organized, the participants are ready, and real-life circumstances which might cause technical problems are dealt with.
• Through having a team happening during the event, EFFECT enables the clients to have an easy time as they interact with the attendees without the hassle of managing logistics.
• 6. Post-Event Evaluation
• When an event is over, EFFECT does not just jump to another event as many organizations would do. The specific service consists of the detailed post event feedback and assessment of attendees’ comments, and overall level of event organization, as well as the identification of key strengths and weaknesses. Such information is not only useful for the client, but also can be beneficial to enhance the following events. In the Analyses section of the case, EFFECT provides a quantitative and qualitative approach to calculating the effectiveness of an event whether for sponsor ROI or even attendee satisfaction.
• That being the case, it is Worth asking: So Why should you Choose EFFECT?
• To begin with, you are in for so many benefits when you decide to work with us as your event management team. Here are a few reasons why clients trust EFFECT for their event needs:
• Experience and Expertise: Due to many years of experience working in events and conference management, EFFECT has the market insight to anticipate the problems and solve them before they occur.
• Comprehensive Services: EFFECT is involved in every aspect of a clients’ events to make it easy for the clients to execute their work as they attend to these services.
• Tailored Solutions: As it was earlier noted, every event is an occasion and EFFECT’s operations guarantee that the company provides services that fit the occasion.
• Proven Track Record: Through its years of practice, EFFECT has cordially worked for various large-scale engagements, including trade fairs for influential companies as well as overseas conferences.

CONFERENCES & TRADE SHOW: EFFECT is one of those event management companies which are specialized in the mouse-size VC to mammoth SCI level conferences, trade shows and expo. Their desire to provide individualized services with high-quality equipment has managed to make them a logistical binding agent for businesses and organizations who want their events to have both substance and style. This service is ideal for companies who don’t have the experience or time to carry out complicated event planning activities and would prefer an events planner to take over their event! Trust that with EFFECT, you will make an impact on all… your event is not going to be just another one they attend.